Firm introduces technology for affordable, safe water

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By Reynaldo G. Navales

CLARK FREEPORT -- Affordable and safe water for everyone.

This is what the Ian Cummins Enterprise (ICE) International Technology Incorporated is aiming to provide the Pampanga and the whole country after transferring its water treatment technology to Clark Freeport.

ICE sales manager Lloyd Nacu said they launched Signature Premium Water Philippines Incorporated to achieve the company’s goals of serving the community by providing potable water to business establishments and residences.

Ian Cummins, an Australian inventor, is the chairman of Starfish Enterprises Limited (SEL), a Hong Kong-based company claiming the world’s most advanced water purification technology.

Cummins is also the chairman of ICE, which is wholly owned subsidiary of SEL, which produces water manufacturing machines in a rented warehouse in Clark Freeport since 2009.

Nacu said Signature Premium Water offers safe drinking water for the community, establishments, and industries.

“Our purpose is for local market and we will touch Philippines. We will start in Pampanga and then eventually we go nationwide,” Nacu said.

The company has manufactured compact machines to cater and tap residential units and proliferate water refilling stations in every community nationwide, according to Nacu.

Nacu said that they can offer marked down prices lower than the prevailing water price of P25 to P35 per gallon.

“We have studied our local competitors as part of our marketing plan. So far we have the unique advantage with regards to the existing water purification like reverse osmosis,” Nacu said.

In reverse osmosis, which Nacu described as semi-permeable, about 50 percent of the water used in the purification goes to waste. “In our technology, there are no chemicals and filtration. Once the water passes through our product (machines) it undergoes “molecular destruction.”

“If you use our system, technically there is no waste water unlike reverse osmosis system where 50 percent of the input water is utilized as waste,” Nacu added.

He said that water produced by Signature has high oxygen and alkaline level. The firms’ unique system, which uses Advanced Oxidation Process, produces water that is free from contaminants like virus, bacteria, spores, hormones, metals, excess mineral salts, arsenic and other suspended solids.

Nacu is calling interested businessmen in Angeles City (65 planned outlets), City of San Fernando (57 planned outlets) and Mabalacat City (up to 43 outlets) to invest in Signature Premium Water.

“Start your own store now. Be our franchisee and get a chance to handle chain outlets in different areas,” he said.

Nacu said their potential partners may avail of their offer for only P20,000. “They can visit our office at Unit 11B Philexcel Business Park, Manuel A. Roxas Highway in Clark Freeport.”